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Dear Mimi,

Sound economic sense previals over Feng Shui with regards to setting up a business:

1. What is the pedestrian traffic flow to the shopping centre?

2. Is this shopping centre meant for a specific type of business e.g. electronics plaza? health/health science related shopping centre?

3. What is the business model / business plan i.e. is the business viable? Or is the business based on hope or a fad?

4. For example, three to four years back, I often receive calls from `businessmen' who wanted me to Feng Shui, their (Taiwanese) model of `bubble tea' outlets.

5. These bubble tea is roughly the equavalent of something like the western " milk shake " business. These drinks are really unhealthy because many of the ingredients use lots of sugar. And it has only a short `catch on' period i.e.

Many born between 1940s to 1980's really did not have such drinks when they were young. And this is a passing fad, because, the young will eventually get sick of it.

6. Personally, I refuse to Feng Shui such business and their outlets.

7. The rationale is clear: commonsense would tell us that such business has low entry level and nearly every other `tom, dick and harry' are opening an outlet.

8. I personally feel that it is thus a COMPLETE waste of time applying Feng Shui! And I would not want to spoil my reputation, in the short-run, taking fee auditing these places.

9. Recently, I do receive many calls from people trying to open a business selling " the drain fish " or popularly known as the Luo Han fish.

10. Often, I do receive calls, requesting to Feng Shui a shop. I normally would frankly ask them what type of business they are going into. If in my opinion, either the location is not good (based on commercial reasons and not Feng Shui) or their business model is unsound, I would flatly refuse to do an audit.

11. Well, I am not discouraging entreprenuer ship. But, facts are facts. And we cannot run away from it.

12. For your relative:

12.1 Try to look closely at the business model.

12.2 Study closely to see what are the key success factors (if any).

12.3 Look at the pedestrian traffic. If the business needs a good shop front, then usually, rental is higher; but is it feasible as compared to another unit that has less traffic etc...

13. For a business, the most important thing is about cash flow, good business model etc... Feng Shui comes last!

Warmest Regards,
Cecil

On 1/28/2003 2:36:00 PM, Mimi Casavantes wrote:
>Master Cecil:
>To analyze an l shaped
>shopping center where my
>relative wants to set her
>business,do I just consider
>the direction if the unit she
>wants or do I figure out the
>whole center for forms and
>Xuan Kong?
>Again many thanks,
>Mimi